#PlayintheUSA with EasyEquities

South Africa’s most fun, affordable online investment platform EasyEquities (which happens to be one of CN&CO’s great clients!) is giving investors from around the world a big easy welcome to investing in US stocks. Their #playintheusa game, which goes live on 4 July, invites players to invest, learn and test drive their upcoming US stocks and exchange traded funds (ETF) platform which will include hugely popular brands like Facebook, Tesla, Amazon, Alphabet and Nike.

Pre-registration runs until 4 July when the game goes live, and allows players to invite their friends to battle out the referral leaderboard for a chance to win an iPhone and 1 Apple share. Throughout the game, players can win their share of over $15 000 in prizes, including a trip for two to the USA.

SA loves US brands

When EasyEquities asked their fast growing and engaged local community of over 50 000 investors which names they wanted to see on the new US platform, they went crazy on Twitter talking about their favourite stock picks. The top 10 brand mentions were:




Berkshire Hathaway






Johnson & Johnson

EasyEquities has used this socially crowd sourced feedback to select the US companies and ETF providers which will appear in the game.

How to sign up

 Anyone can sign up to #playintheusa by visiting playintheusa.easyequities.co.za and referring friends. Follow EasyEquities on Twitter and Facebook if you want in on some larger than life daily & weekly giveaways.

How to play

Once live, players will use the $10 000 in their EasyEquities US$ demo account to invest in US stocks, using the EasyEquities blog, research and community to help with their investment picks.

Full game rules, prizes and qualifying criteria can be found on playintheusa.easyequities.co.za