TED Talk Tuesday #284 – The art of persuasive storytelling
TED continues to spread ideas and help us all be better critical thinkers. Watching, listening and talking about TED Talks is a popular pastime for many in the CN&CO community. We visit TED.com regularly to clear our heads, have a laugh, learn or get inspired. TED Talks open our minds, spark new ways of thinking and can lead to some very interesting conversations and business opportunities. Each week we pick a favourite and publish it on a Tuesday, because we like how “TED Talk Tuesday” sounds. It’s also a way that the CN&CO team play their part in spreading ideas and helping to make the world a better place.
Stories are part of life at CN&CO. We tell them, listen to them and set up platforms for others to tell their own stories (this blog being one of those platforms).
In this engrossing TED Talk, Kelly D. Parker tells some fascinating stories about telling stories. She shares a few key points:
- Know who you are talking to
- Tell your story at the right time
- Listen to other people’s stories
- Be memorable
- Include a proposal
- Paint verbal pictures
- Form connections
- Have fun!
Here’s her talk:
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